For a set of KPIs to help drive business performance, they must have a variety of characteristics. Some are more obvious than others:
1. RELEVANT – in support of business objectives
2. COMPREHENSIVE – covers all key aspects of the business
3. MEASURABLE – objective measures
4. TARGETED – compare measure to budget or target
5. DEFINED – clear and easily understood
6. COMPARABLE – trends over time, and comparable to other businesses
7. RELIABLE - sufficiently accurate to be trusted
8. TIMELY – appropriate frequency and timeliness
9. COST-EFFECTIVE – worth the costs of collection
10. SUSTAINABLE – can be compiled and reported regularly on an ongoing basis
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